What is the difference between UI and UX design?

UX stands for User Experience. It involves analyzing and understanding user interaction with the features of an app. On the other hand, UI is the acronym for User Interface. It is all about the actual presentation of the app while determining how every element in the app will align on the page in relation to one another. This particularly includes things like- icons, colors, buttons, fonts, images, etc.

What is the difference between UI/UX designer and Product designer?

UI/UX designers are responsible for researching, investigating, collecting and evaluating user requirements in order to develop the product accordingly. Their ultimate responsibility is to deliver an outstanding and exceptional experience to the users along with intuitive application design. A Product designer, on the other hand, is one who does everything like UX, UI, coding, project management while figuring out solutions to the problems that might arise during the initial process.

What is the difference between UI/UX designers and Programmers?

A programmer is a person who writes computer software or applications by giving computer-specific programming instructions whereas, UI/UX Designers are responsible for researching, investigating, collecting and evaluating user requirements for developing applications accordingly.

How to design an ideal UI?

User Interface design is all about strengthening the app’s interface in order to enhance the user’s experience. It involves the process of selecting the right interface elements like buttons, icons, colors, fonts, etc. The emphasis should be on the look and feel of the app and the visual vibe of the product. Here are some UI tips and trends that can help you create an astounding experience.

Product Design and
Ideation Services

We ideate, design, and deliver seamless experiences by bridging the
gap between your idea and the product

Trusted by conglomerates, enterprises, and startups alike

Ideation and Product Design
Services We Offer

As a leading mobile app design company, we deliver exceptional ideation and UI/UX design services to our clients.
We achieve this by utilizing the expertise of our world-class designers, analysts, project managers, and
software engineers.

The suite of ideation and product design services we offer are listed below.

01.Product Ideation
02.Digital Product Consulting
03.Concept Development
04.Product Design
05.UI/UX Design
06.Design System
07.Custom Application Development

Product Ideation

We offer creative and holistic product ideation services that help you nurture your product idea and develop it into a full-fledged plan that gives you insights into the market, industry, geography, target audience, etc. We perform the due diligence on your behalf so that you stay abreast and updated on all the ideas you may need to make your product successful.

Digital Product Consulting

Being a leading UX design agency, we offer holistic digital product strategy consulting services that elevate the value proposition of your app or idea. We guide you on your processes, study the architecture, and understand your business dynamics and nuances. We offer guidance, insights, and solutions to the most complex of your business problems, setting you on a growth trajectory that ensures success.

Concept Development

When you have a product or app idea, you don't necessarily have the concept around which the product or idea will function. As a product design agency, that is where we come into the picture. We conceptualize the offerings, weaving your thoughts into a workable app that delivers value to your customers and ensures the success of your app or idea.

Product Design

We design beautifully crafted and intuitive products that distill your offering into a beautiful, engaging user experience. Our product design services have consistently exceeded expectations and have resulted in accelerated growth for our clients.

UI/UX Design

We develop UI/UX designs that speak to the users touching emotions and inducing actions. Our top-notch UI/UX design services have enabled our clients to boost conversions and increase retention and engagement while drastically reducing negative reviews.

Design System

We build consistent and coherent design systems that will imbibe the ethos and synergies of your organization and culture throughout your digital offerings, be it as many platforms or architectures.

Custom Application
Development

We offer state-of-the-art custom application development and serve the particular pain points of your business that a top-of-the-shelf software might be unable to solve.

1200+

Designers, Developers, and
Engineers under One Roof

3000+

Successfully Delivered Design
and Development Solutions

95%

Client Retention
Rate

Structuring the Product
Ideation Process

Delivering value across the spectrum, we offer product ideation services that assist you in coming up
with the best possible product that can skyrocket your market position.

We have developed a defined process that guides you through the ideation phase chalking out the
nitty-gritty of the ideation of your product. Here is our approach to offering our product ideation and
development services.

Market Analysis and Research

When you first come to us with a digital product idea, we begin our due diligence by studying the market for existing solutions similar to the one you want to build. We identify the target audience for your product and establish a product-market fit for your product idea.

Brainstorming

The next step involves multiple brainstorming sessions where we discuss the layout of the product with your team. We also develop storyboards detailing your product's user journey and user flow. We collect as many ideas of the features that should go into the development, and after mutual consent, we strike out the ones not relevant to your vision for the product.

Demonstration

With a plethora of ideas and suggestions, we begin consultations with focus groups and indicative end users of the product, and based on the feedback we receive, we add or subtract the features and services that will eventually be developed into the product.

Finalizing

We end our ideation process by documenting the discussions and chalking out a roadmap, ultimately leading to the successful deployment of your product on the markets and stores.

Structuring the Product Design Vision

Design is not just a process but a way of life for our designers. Being the top-rated UI/UX design services company, we help you deliver a product that is immersive to the core, has a well-defined design system, and employs design thinking from start to finish.

As one of the best product design and development companies, offering comprehensive user interface design services, we follow a procedure that allows us to design the best product suiting your requirements.

Defining the Vision of the Product

We begin by defining the ultimate vision of your product while offering our user experience design services. In this phase, we zero in on the end user's use case and ascertain how the product will add value to our client's users.

Research and Analysis

Being the top-rated UI/UX design agency, we research and analyze the various design elements that can and should go into the final product. We figure out the layout and offer options regarding the design system to be followed. We also select the best design language based on the outcome you want from the product, thus providing you with end-to-end UI design agency services.

User Analysis

Once we zero in on the design language that best suits your requirements, we return to the product's users to ascertain what elements work with them and which do not. Based on this iterative process, we, along with your consultation, tweak the design system wherever necessary.

Wireframing

After a thorough user analysis, we start wireframing the product detailing every component and every interaction, and thoughtfully draft the user journeys across the entire product, promoting engagement and conversions leading to the ultimate success of your product.

Design

After drafting the wireframe, we design a prototype of the product, building an MVP based on our deliberations so far in the process. We distill the various design challenges into outcomes and give you a product your users will love and cherish.

Industries We Cater to with
Our Advanced Ideation and
Design Services

Being a leading custom product development company, we cater to industries across the horizon, offering
advanced ideation and product development services tailored to suit the requirements of each sector.
Here are some of the industries we serve:

FinTech

We ideate and design seamless FinTech products for the financial services industry, promoting conversions. We design interfaces that compel users to take the desired actions, thereby increasing the success of your product.

Healthcare

We ideate and design intuitive healthcare apps that focus on the well-being of the users while giving them an easy-to-use interface catering to their most essential healthcare needs.

Education

While designing education apps, we pay utmost attention to the learning outcomes of the app or product. As a user experience design agency, we also ensure that the design and layout of the app promote learning and entice the users to learn more and more.

eCommerce

We ideate and design intuitive eCommerce web and mobile applications that boost conversions and enhance the retention and experience of your users.

Social Media

We ideate and design revolutionary social media apps that redefine engagement and interactions building a community of loyal app users that will come to cherish your social media offerings.

Let your product design idea
surpass industry standards

State-of-the-Art Tools We Use for
Ideation and Product Design

Being at the forefront of design thinking and product ideation, we use the most advanced and
latest tools available. With this in our arsenal, our designers and developers captivate the users'
attention with their expressive and emotive product designs.

Static Editors

Tools

Animation

sketch

Figma

Adobe Illustrator

Adobe Photoshop

Adobe XD

Sympli

Invision

Zeplin

Balsamic

Proto

Axure RP

After Effects

Media Encoder

Principle

What Sets Appinventiv a Class Apart?

Having built thousands of products that users have come to love and cherish, we take pride in being the best UX design agency.
With years of experience and the expertise of top-class UI/UX developers, product designers, and industry experts, we have
built products that have exceeded expectations and yielded exceptional results. Here are more reasons that make us the
best product development agency.

Exceptionally Skilled
Team
Latest Tools
and Technology
Utmost Transparency

With the prowess of 1200+ developers, designers, and thought leaders under one roof, we ideate and design solutions that transcend boundaries and expectations. Our team has immense experience in designing and developing cutting-edge products, always ensuring that the final product creates a lasting impression in the minds of your users.

We are abreast with the latest and most cutting-edge design tools and technologies such as Adobe XD, Webflow etc, thus delivering the best designs and products suiting your requirements.

We believe in the ethos of openness and have built an open culture that fosters collaboration, promotes teamwork, and involves our clients at every stage of the ideation and product design process.

Products We Have Revolutionized with
Our Ideation and Product Design Services

Having worked with industry-leading companies, Fortune 500 enterprises, and startups redefining their digital
presence, we take pride in our impressive clientele.

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Having a bunch of negative reviews focused on the UI/UX of the app, the much-loved pizza joint was reeling with bad rep owing to the lack of a coherent design. We reimagined Domino’s user journeys and redefined their market presence.

Results?

A 23% Increase in Conversions

Read Case Study

The Americana Group wanted to increase their KFC app orders in the Middle East, which were earlier going to aggregators' apps, resulting in KFC paying hefty fees. We reimagined the user journey and launched the revamped app.

Result

40% Decreased Dependency
on Aggregator Apps

Read Case Study

We transformed the UI/UX of Pizza Hut's app, which was reeling with negative user reviews. We holistically redesigned the user journey, reimagining their app.

Result

30% Increase in Conversion Rates

Read Case Study

We have been Awarded Plenty for Our Work

Our work through the years has enabled us to reach the pinnacle of the software
development industry and has helped us bag prestigious industry awards.